Hair Mask Guide: Application and Tips
Your hair feels dry, brittle, and unruly when combing again? Then it's high time for a Hair Mask.

BUT WHAT EXACTLY IS A HAIR MASK ANYWAY?
This is a hair care product that locks in intense moisture and nutrients into the hair, thus providing excellent care.
The difference from a conditioner or hair balm is that a hair mask provides deep care for the hair, while a conditioner only cares for your hair superficially and, for example, makes it easier to comb.
Regardless of whether your hair is thin, long, colored, prone to split ends, or curly – there is a suitable mask for every hair type. It strengthens your hair from within and ensures a healthy and strong appearance.
But how do I actually apply a hair mask? Should I distribute it on the scalp or rather on the ends? How do I find the right mask for my hair type? And what else should I keep in mind?
ALL TIPS & TRICKS FOR THE OPTIMAL HAIR MASK APPLICATION CAN BE FOUND HERE.
This is what the perfect care routine with your hair mask looks like in 5 simple and quick steps:
1. Wash your hair
Start by washing your hair with a shampoo – preferably one that suits your hair's needs. This way, the nutrients from the mask chosen to match the shampoo can be optimally absorbed afterwards.
Tip: Use warm, but not too hot water – otherwise your hair will look dull and greasy faster. Your scalp will also thank you.

2. Dry your hair
To prevent the mask from being diluted with too much water and thus weakening its effect, you should towel-dry your hair a bit. It is important not to rub wildly, but to gently squeeze your hair to avoid pulling out or damaging it.
3. Apply the mask
Start in the middle length of your hair and massage the mask into the hair ends for about 30 seconds. Let your fingers glide through your hair repeatedly to optimally massage the mask into the hair shaft.
A wide-toothed comb is helpful here, with which you can evenly distribute the hair mask on all strands.
Can I also apply my hair mask to the scalp?
This is generally not recommended, as the ingredients in your hair mask are not intended for the care of the scalp and hair roots, making them more susceptible to buildup and acne.
4. Let the hair mask take effect
How long you should leave your hair mask on depends on your individual product. Therefore, be sure to read the instructions for use on the packaging!
Basically, however, an exposure time of 5 to 10 minutes is recommended.
Tip:Wrap your hair in a warm towel to let it take effect – the warmth opens the pores of your hair, allowing nutrients to be absorbed better.

5. Rinse everything thoroughly
Rinse your hair thoroughly without shampoo after the processing time to remove all residues of the mask. If possible, use cooler water so that the valuable ingredients remain in the hair shaft and are not washed out. Now you can gently towel dry your hair or, for an even better result, follow our secret tip below.
INSIDER TIP: USE A CONDITIONER
To give your hair the final touch, you can now use a conditioner.
This detangles the hair and thus improves combability.
In addition, the conditioner forms a protective layer over your hair, helping to retain the nutrients from the mask for longer.
HOW OFTEN SHOULD I USE A HAIR MASK?
Your hair will feel reborn after this routine – awesome! But how often should you repeat this care routine?
This can vary depending on your hair type and the type of mask. However, you can start by using the mask once or twice a week. Then see if you achieve the desired result. If your hair feels heavy and greasy, you have probably chosen a mask that is too rich in nutrients and should reduce the application to once a week or even every two weeks.
If your hair is still dry and brittle, you can increase the application to up to 3 or 4 times a week.
WHICH HAIR MASK IS SUITABLE FOR MY HAIR TYPE?
With the wide selection of various hair masks, it’s easy to get overwhelmed. To help you find the perfect option for your individual hair type, we have put together some recommendations for you.
Dry and brittle hair
So that your dry hair becomes elastic, smooth, and supple again, we have the LUXURY HYDROBALANCE Balm Mask developed. The three ingredients hyaluronic acid, soy peptides, and rice bran wax provide the extra dose of nutrients that your hair urgently needs now.
Moisturizing Mask – the All-Rounder for Every Hair Type
If you're unsure which mask is best for you, then why not try the Moisturizing Maskfrom our OTIUM AQUA care series. Your hair is moisturized, regenerated, and strengthened.
Brittle Hair
The LUXURY REPAIR Care Lineis designed to promote the lipid layer and strengthen the cuticle.
This effectively strengthens your hair and gives it a well-groomed and refreshed appearance. The mask strengthens your hair from within and makes it shine.
Severely damaged hair
A secret recipe for severely damaged hair is the OTIUM MIRACLE RIVIVE Mask, which works true wonders with the help of the ingredients allantoin, panthenol, lanolin, as well as valuable oils and vitamins.
We have also developed a special care concept here, which consists of various coordinated products.
Dull, unruly, and dull hair
If you recognized yourself in this hair type, now is the time for the LUXURY LONG HAIR Mask.
Through a blend of the two active complexes LipidCare and RepHAIRⓇ, as well as stimulating caffeine and nourishing avocado oil, you finally bring vitality and shine back to your hair!
The collagen contained herein strengthens and fortifies your hair to maintain its bounce and elasticity.
Blonde Hair
Unwanted yellow tints in cool blonde shades? Not with the PRIMA BLONDE Silver Shine Mask ! You neutralizes unwanted yellow tones in the hair and simultaneously repairs structural damage. Cool tones in light colorings or blondings are optimally supported.
Dyed Hair
To permanently maintain the intensity of your hair color, the OTIUM COLOR LIFE Shine Mask Active ingredients such as cocoa butter, silk proteins, lactic acid, and panthenol.
Here too, it is ensured that your tinted pigments look radiant and fresher for longer.
Colored Hair
The wax of the Damask rose and grape extract are exactly what you need for colored hair. These and other natural ingredients are found in the HC LUXURY COLOR Mask - so that the vibrant colors of your hair are preserved. Here, your desired pigments will stay beautiful and radiant for longer.
Long Hair
No more weakened and thinning long hair! In addition to the two active complexes LipidCare and RepHAIRⓇ, it contains the HC LUXURY LONG HAIR Mask stimulating caffeine and strengthening avocado oil. As well as the secret weapon collagen, which attaches to the hair and increases and maintains its elasticity.
By the way:
Did you know that we have developed an entire care series with shampoo, conditioner, care sprays, and similar products for all hair masks?
The combination of these care products offers the perfect result. So be sure to check out our other products as well!