How to find the right hair products for YOU – step by step according to hairdresser instructions

Everyone knows it: You stand in front of the shelf full of hair care products and wonder which one is right for you. However, choosing the wrong product can have fatal consequences for your hair – whether your hair becomes dull, loses volume, or simply doesn't look healthy. That's why it's crucial to use the right products that are specifically tailored to your needs and hair type. But how do you find the right hair products?

We have the hair expert and master hairdresserMatthias Wachter , which at the same time Specialist Trainer for ESTEL is asked for his recommendations. With his tips and step-by-step instructions, it will be easy for you to find the ideal hair products for yourself and to care for your hair optimally.

Your hair is as unique as you are – it needs individual care tailored to its condition, hair structure, and styling type. Choosing the right hair products is crucial to maintaining the health of your hair in the long term. Using the wrong products can dry out your hair, weigh it down, or even promote split ends and breakage. This is especially true if you have colored, bleached, or damaged hair, as the care required is particularly demanding.

Here comes theExpertiseoneHairdressers in the game. Hairdressers know exactly which products and care routines are good for your hair and how to keep your hair healthy and radiant in the long term. Brands like ESTEL offer products specifically tailored to different hair types and needs, tested and recommended by professionals.

Matthias Wachter is not onlyHairdressing Master , but also Professional Trainerfor ESTEL. He has supported the brand for years and uses the products daily in his salon. As an expert, he is familiar with the different needs of hair types and knows exactly what matters when choosing the right hair care products.

Matthias:

I have been connected with ESTEL since 2018, since 2019 as a specialist trainer, and in 2019 I was also in St for a week udio in Moscow. What an incredible and enriching experience. The colleagues in Russia have very high expertise, which is also evident in the products. I have rarely been received so fantastically and collegially friendly; this warmth combined with the highest professionalism is truly overwhelming. 

From that point on, it was clear that I absolutely wanted to continue working closely with the ESTEL family. However, I had known ESTEL for years before and had closely observed all the innovations coming from them. It was just a matter of waiting for the right moment to part ways with my long-term partners and fully switch to ESTEL. I love it when a company has a DNA, a personality that you can feel everywhere. Starting from the products (which simply have to be really good) to the people who work there. Ultimately, the leadership of the company and the intention with which they run the business also convinced me.

I immediately felt comfortable, and that is what matters to me. The product is one thing (I simply expect the best), but the people are another, and that is extremely important to me. This combination of visionary leadership, innovative spirit, and strong focus on sustainability convinced me. I look forward to continuing to drive positive and meaningful change with ESTEL.

In the meantime, I have become the specialist service of Estel and dedicate all my knowledge and experience to sustainable projects and hairdressing businesses to support them in generating long-term success. The opportunity to work in an environment that fosters creativity and supports new ideas is very inspiring to me. Above all, thinking outside the box and taking new paths gives me the freedom to fully engage and further develop my skills.

Matthias:

Finding the perfect hair product can be a challenge, as every hair type is unique and has different needs. Here are some steps that can help you find the right product for your hair:

• Hair texture: Straight, wavy, curly, or kinky.
• Hair thickness: Fine, medium, or thick.
• Hair density: Thin, normal, or thick.
• Porosity: How well does your hair absorb moisture? High-porosity hair tends to absorb moisture quickly, while low-porosity hair takes longer to absorb moisture.

• Dry hair: Requires moisturizing products such as rich conditioners, oils, and hydrating shampoos.
• Fatty hair: Light, clarifying shampoos and products that help regulate sebum production are ideal.
  
• Damaged or chemically treated hair: Use repairing products that contain keratin, proteins, collagen, or other strengthening ingredients.
• Color-treated hair: Use color-protecting products that gently cleanse and moisturize.
  

• Moisturizing ingredients: glycerin, aloe vera, hyaluronic acid, coconut oil, shea butter.
• Strengthening ingredients: proteins such as keratin, biotin, collagen.
• Avoid aggressive chemicals: sulfates, parabens, and alcohols that can dry out the hair.

•  Try samples or travel sizes before purchasing a full product. This way, you can see how your hair reacts to the product.
• Give your hair time to adjust to a new product before making a judgment. It may take a few applications before you notice a difference. A so-called initial worsening is also possible.

• Don't use too many products at once. A simple routine can often be more effective.
• Use products suitable for your hair type and needs in the correct order (shampoo, conditioner, leave-in, styling products).

• Seasonal changes can affect your hair. In winter, it needs more moisture, while in summer, sun protection is more important.

• Your trusted hairdresser can perform a professional hair analysis and provide you with specific product recommendations.

•   Observe how your hair reacts to different products and adjust accordingly. Every hair is unique, and what works for others may not necessarily work for you.

• Just be kind to your hair and find a hairdresser who cares just as much about you and your hair.

With these steps, you should be able to find the perfect product for your individual hair needs.

After going through Matthias's 9 steps and tips, you now have a clear picture of what your hair needs. Whether you have dry, oily, damaged, or colored hair – the right products make the difference. This is where ESTEL comes into play. Matthias himself emphasizes that he relies on ESTEL because the brand not only develops innovative products but they are also easy to use and deliver excellent results. They are extremely user-friendly and for every challenge – be it moisture, care, volume, or color protection – there is the appropriate product.

To better illustrate these steps with an example: A customer hasfine Hair with medium porosity . Your hair is damaged from frequent coloring worn out and tends to Dryness The hair structure is sensitive and the hair needs care that simultaneously Moisture donates, strengthens the hair, and provides volume. After a hot summer, there is also a need for hair care that Elasticity gives. On the recommendation of her hairdresser, she tests the Collagen Care Series from ESTEL. The line, consisting of Shampoo, Balm and Care Spray is perfectly suited for damaged hair that requires intensive care and reconstruction of the hair structure. The natural collagen strengthens the hair from within and revitalizes it. Results can be seen after the first application, but the products should be tested over a few washes to observe their effect and the changes in the hair. If the result is satisfactory, you have found the right care products for you!

Using products that match your own hair is the key to healthy and radiant hair. Pay attention to the right ingredients in your care products and trust the advice of experts. Listen to your hair and its needs, and you will find the perfect routine!